The company plans to utilize the funding to enhance its technology and expand its services. Joyned’s platform enables users to book, personalize, and manage their travel experiences, providing a one-stop solution for travel planning. The Series A investment was led by VentureFriends, with participation from other investors. The additional capital will support Joyned’s efforts to innovate in the travel industry and strengthen its position in the market.
Joyned, a travel technology startup, has successfully concluded a Series A funding round, raising $8 million. The funding was spearheaded by Reach Markets, an Australian private equity and financial services company. Other participants included Sentor Investments, a private investment firm from Australia, Velocity Ventures, a Singaporean investment fund with a focus on innovative solutions in the tourism and hospitality sectors, and Lucerne Investment Partners, an Australian private investment group. Joyned’s platform leverages AI for social revenue, offering insights like price perception and sentiment analysis to travel sites, providing a comprehensive view of the customer booking journey. The platform allows end-users to anonymously discuss and book trips directly on the website without registration in a secure and private online space.
Joyned’s AI-driven social revenue platform analyzes crucial data such as price perception and sentiment analysis. This provides travel sites with a comprehensive understanding of the customer booking journey, enabling them to offer personalized deals to users. Jonathan Abraham, CEO of Joyned, highlighted that their platform caters to travelers’ needs for shared holiday booking experiences. Joyned aims to bridge the gap between user desires for shared experiences and the feasibility of doing so. The company, in collaboration with partners, aims to make a significant impact on the global hospitality industry, expected to surpass $4.6 trillion by the end of the year.
Joyned has established commercial agreements with numerous global travel brands. This includes a strategic commercial partnership with Amadeus, the foremost travel technology provider worldwide, as well as collaborations with OYO Vacation Homes, a prominent European holiday home rental company, and TravelUp, a leading travel arrangements company in the UK.
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